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Ronn Torossian blogs on brand PR and insights on being a top 25 US public relations firm. As an author, and as a public relations guru, Ronn Torossian expresses upon life as a public relations entrepreneur, brand PR, and on being CEO of the public relations agency 5WPR.

Ronn Torossian shares several key strategies - to help increase your brands value this Holiday Season. The holidays are upon us, and everyone is thinking about ANYTHING but work. While those who actually succeed are hard at work trying to...
Running a business does not have to be rocket surgery. With all the self-help books out there - all the “secrets” and “tips” and all the noise from “experts” explaining what to do, it can be easy to get...
The word on the streets in Manhattan and inside my network of CEO’s is that the Venture Capitalists are back. They collected their gains from 2009 which ended strongly and started off a robust Q1 2010. With funds starting...
The definition of a system audit is an investigation into how effectively a business operates in the digital world. It examines all the aspects of an organization addressing what elements are working and not working. It also reveals the...
I have recently become a contributor to Business Insider, and I welcome your thoughts and feedback there. A column I posted there today had my summer reading which I wanted to share: “Reputation Rules: Strategies for Building Your Company's Most...
With the price of success often comes a loss of privacy – and it’s something which high profile people, whether celebrities or business executives have to understand and deal with. In today’s uber-hyper media world, family members are also...
I had dinner tonight with the CMO and VP of Marketing of a Fortune 10 company – Literally, one of the largest companies in the world. They, naturally are in business with large PR firms and the nearly 3 hour...
As our culture has become more and more celebrity driven, I have learned that while celebrities have a tremendous amount of power and pull in our society it is the “faceless influencers” that 99% of Americans would have no...
Cannabis has increasingly become a focal point of international attention. In the United States, nine states have legalized cannabis for recreational purposes, and another 30 have legalized it for medical use. For entrepreneurs hoping to advance their brands, this...
Foodies and Facebook have seemed like a natural pair from the start, says Ronn Torossian - Author of PR Book For Immediate Release. One one hand, there's the foodies. They're people who love food. And it's not just a...

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