Communications Agency

- CEO of 5WPR, Ronn Torossian blogs on important and often uncategorized factors when running a public relations agency, and what it takes to be a successful public relations entrepreneur of 5 WPR, a top 25 US public relations firm.

Infotainment has become the new normal in media consumption. The consumer public has spoken, denouncing news purists and industry critics resoundingly, again and again. Stop me if you’ve heard this one, “More Millennials get their news from Comedy Central...
Americans love beer. No doubt about it. And, for decades, Americans have also had a love affair with light beer. Miller, Coors, Bud, and Keystone all enjoyed massive success with their light (lite) beer selections, but now there may...
It's the biggest sports show of the year. With 100+ million viewers in the U.S. alone, the Super Bowl is one of the most coveted slots when it comes to advertising. Plenty of consumers turn on the game just...
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As a student of pop culture, symbols and quotes (and a sappy sentimental at times), I believe that entertainment is often a parallel for life, and business. As such, over the years I have gone through stages of routines...
"I have just returned from an intense 5 day business trip to Las Vegas, and while the time there made me remember how much I dislike the commercial impersonalization of the city (and hotels which take 20 minutes to...
No matter what your beliefs in regard to the recent fiasco in Sanford, Florida, one thing is for certain; the case against George Zimmerman was tried as much on social media as it was in the courtroom. While this...
Stress and anxiety are very common when you work in public relations. As a result, here is a list of techniques that a person in public relations can use to help manage their daily stresses and anxieties. Sometimes, we get...
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The year was 1987.  In a year that saw the release of great musical albums such as U2’s Joshua Tree and Michael Jackson’s Bad, we were introduced to the sultry smooth sounds of a new singer, Terence Trent D’Arby...

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