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PR Firm

Ronn Torossian blogs on owning a PR firm, and on being the CEO of 5WPR, a top 25 US public relations company. PR firm entrepreneur, Ronn Torossian, offers goal-centered ideas and thoughts on public relations, and on running 5WPR.

I am so excited that very soon it will be a reality - In 1 month, nation-wide my book entitled “For Immediate Release: Shape Minds, Build Brands, and Deliver Results With Game-Changing Public Relations” will be available in bookstores. ...
Ronn Torossian's full list and explanations have been published here I wanted to provide an abridged version here… so in no particular order, wanted to provide my thoughts on the best 10 Public Relations books. “How to Win Friends and...
This week we are in the midst of a lesson in Crisis Public Relations at its worst from two major brands - Blackberry and Netflix.  While blackberry for three consecutive days has seen outages worldwide and users unable to...
Music is a great motivator, and over the last few weeks have had the same songs in my playlist on my (admittedly very short) walk to work. Even though I like to have the same songs playing, I do...
On January 1, 2012, we begin the 10th full year of 5WPR, which today is a Top 25 US PR Agency.  This is simply amazing to me. The day I opened 5WPR, my office was located on the roof of...
To start 2012 right heres a book excerpt from “For Immediate Release”, the new book by Ronn Torossian.  Owing a crisis PR agency, I found this to be a major success in the world of crisis PR. Hit the Books...
My crisis PR agency, 5WPR was pleased today to read the announcement that Liberty Mutual Insurance has added a crisis management endorsement to its new commercial lead umbrella policy form –It’s great that insurance companies recognize the vast importance...
Amidst the unfolding story of Carnival Corporation, the US-based parent of the operator of the Costa Concordia and their crisis communications strategy (and news that they hired a crisis pr agency), the following book excerpt from my recently released...
Public Relations Tips from Ronn Torossian “Publicity geniuses are different from you and me. They have the stomach for it. This temperamental combination of imperviousness and egomania that allows them, compels them, to dominate the media . . . means,...
I am a student of Public Relations and Marketing in Scotland, day in and day out I work with Scottish issues and I am heavily involved in the political scene in Scotland – however something I can’t escape is...

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