Ronn Torossian

Ronn Torossian blogs on 5W Public Relations - a top 25 US public relations firm, CEO Ronn Torossian offers new ideas for success regarding 5WPR management, as well as public relations advice.

Digital marketing has become a cornerstone of modern business growth. Whether it's a company in the business-to-consumer (B2C) or business-to-business (B2B) space, an effective digital marketing strategy can elevate a brand, drive leads, and foster a loyal customer base....
In the ever-evolving landscape of business and communication, corporate communication plays a pivotal role in shaping the perception of companies and fostering positive relationships with stakeholders.  Embracing transparency and authenticity Transparency is the cornerstone of effective corporate communication. In the age...
The world of recruitment is evolving rapidly, and one platform at the forefront of this transformation is TikTok. What started as a short-form video-sharing app primarily for entertainment has grown into a powerful tool for attracting new employees. In...
Multicultural marketing has become an increasingly vital aspect of any comprehensive multicultural marketing strategy. As societies grow more diverse, businesses must adapt to effectively reach and engage with different ethnic, cultural, and linguistic groups.  What is multicultural marketing? Multicultural marketing, also...
Financial public relations plays a crucial role in shaping the market perception of financial institutions, businesses, and investment entities. As the interface between these entities and the public, financial PR is instrumental in establishing trust, managing reputation, and influencing...
Human history has pivotal moments that change the course of our future. We are currently in one of those moments, where emerging technologies are shaping the world. These innovations will transform industries, daily lives, and how people engage with...
Consumer relations in the financial industry have undergone a significant transformation in recent years, largely driven by evolving consumer expectations, technological advancements, and regulatory changes. To excel in this dynamic landscape, financial companies are redefining their strategies, employing public...
Holistic health offers hope for individuals seeking balance and well-being. It considers the whole person, addressing physical, mental, emotional, and spiritual needs. It emphasizes interconnectedness and encourages individuals to take charge of their health through various practices and lifestyle...
The airline industry is highly competitive and ever-changing. Airlines are always working to stand out, attract customers, and build a strong brand. However, they also face challenges, including crises that can harm their reputation. This is where Public Relations...
The beauty retail industry is competitive and dynamic. It thrives on aesthetics and presentation. Public relations plays a crucial role in shaping the image and reputation of beauty brands and retailers. In this visually-driven world, PR is essential. Skincare...

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