Received a pitch from Harris Interactive this week and wanted to share some of the information received:

A feature story regarding how stressed Americans are which ran in USA Today at:

http://yourlife.usatoday.com/health/medical/mentalhealth/story/2012-01-11/Americans-are-stressed-but-were-getting-used-to-it/52485486/1

They utilized social media to distribute the findings and provided substantial content by twitter, Facebook and other means – this allowed for results to be shared in several ways – national results, gender, region, age and also 8 specific markets (NY, LA, Chicago, Detroit, Atlanta, Denver, Seattle and DC).   What also adds to the credibility of the survey is the packaging – they share the details from this survey along with the previous 4 years of surveys conducted as well.

This survey was interesting as was their press release – http://www.apa.org/news/press/releases/stress/index.aspx

For me, Ronn Torossian, every day at 5WPR is stressful – and reading about it may be interesting but doesn’t make it any easier. (Expect a story in a major men’s magazine this week on how Ronn Torossian copes with stress.)

Tags: 5W Public Relations, 5WPR, PR AGENCY, PR Firm, Ronn Torossian

This entry was posted on Monday, January 16th, 2012 at 10:18 am and is filed under BUSINESS, ENTREPRENEUR, LEADERSHIP, MOTIVATION. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.