May 15th, 2009

SMELL THE ROSES

Sometimes in the midst of life’s daily madness, one overlooks how great it all is, and only in reflecting did I realize how special a day yesterday was.

It started with an 8 AM client breakfast at the Carnegie Deli (yes, its open for breakfast) with one of the country’s leading Evangelicals – An individual with daily access to some of the highest members of the GOP and major Republican influencers in the country; someone whose every word is carefully heeded by the media.  After the 1st hour of work talk, we ended up talking personal issues till 10:30 (I missed a planned conference call, occasionally a necessary sacrifice), and came to the office invigorated, if not late.

Next – A mid-day new business meeting at one of the largest retail stores in the US.  We are in the running; it was fun and we are hopeful. From there I went straight to a publishing client who is a market leader to trade ideas, review progress and plan a conference. When I first started my PR agency, I would have stayed up hours pontificating on these meetings, but now I ran from place to place – prepared and certainly excited… but more routine.

My last meeting of the day (in between chats with staff, media correspondence and a quick internal financial meeting) was my sitting monthly meeting with one of the leading hairdressers in the US who is a client with whom we have had enormous success, and is someone who continually inspires me as an entrepreneur.

Finally, I ran home quickly to change and shower, and then to meet a group of former clients visiting from Europe at the Four Seasons.

Only this morning did it occur to me to stop and say “wow what a great and exciting day.” It was fun, great clients and great conversations – prosperous and something which when I started this business would have been an OMG moment… but now more regular. It’s important to sometimes just stop. Reflect. And be thankful.

This story would be more amazing if I were able to name names… but I can’t…. But it’s all exactly spot on… and whatever your lot is in life, take time and appreciate the great and special things.

Memoirs on this beautiful NYC day in May.

Ronn Torossian

5WPR

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3 Responses to “SMELL THE ROSES”

  1. NG Says:

    I think I’m probably not the only person who wants to know, Ronn – what does one of the country’s leading evangelicals eat for breakfast?

  2. admin Says:

    Thanks for the note… Without betraying any confidences, I can tell you… he had a 8 AM urging for pastrami on rye…

  3. NG Says:

    Pastrami at 8 am? At that hour I’m normally craving corned beef.

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