Steve Jobs for those of us in the PR & marketing business is the ultimate Hall of Fame PR legend.  Who else could have adults sleeping on the street and clamoring for their products.  As the LA Times stated today “I wonder if Steve Jobs is reading all the news about himself right now, and if he’s thinking: This is what it must be like to die and still get to watch the reaction.” So wanted to share some fabulous quotes which reflect the greatness of Steve Jobs.

  • Silicon Valley insider Om Malik: “Steve is responsible for a whole generation of entrepreneurs, founders and CEOs for thinking a certain way. I think that is his true legacy. Not only did he make the customers very happy. His true legacy is that he makes a lot of us think differently about how we treat our customers and users. That is his profound legacy.”
  • Wall Street Journal’s Walter Mossberg: “Most people are lucky if they can change the world in one important way, but Mr. Jobs, in multiple stages of his business career, changed global technology and media in multiple ways on multiple occasions. And that changed the way people live.”
  • International Business Times: “Arguably, more than any other person, Steve Jobs led the way to the mobile age…”
  • Nick Schulz, National Review Online “He gave us what we didn’t know we wanted. Jobs is a great entrepreneur for another reason. Lots of ninnies can give customers products they want. Jobs gave people products they didn’t know they wanted, and then made those products indispensable to their lives.
  • San Jose Mercury News: “He created a model for entrepreneurial leadership – Jobs’ departure from the top job at Apple is a loss for Silicon Valley. But it’s also a loss for the nation, which is in desperate need of entrepreneurial leadership to get us out of this economic slump.
  • Andrew Leonard, Salon “He proved that life is what you make of it…Thanks Steve, not for the Apple or the Macintosh or the iPod or the iPhone or the iPad. Thanks for setting a great example. The world is what you make it.”

This PR firm owner says hats off to marketing legend Steve Jobs.

Ronn Torossian

5WPR

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Ronn Torossian
https://www.5wpr.com
Ronn Torossian is the Founder & Chairman of 5W Public Relations, one of the largest independently owned PR firms in the United States. Since founding 5WPR in 2003, he has led the company's growth and vision, with the agency earning accolades including being named a Top 50 Global PR Agency by PRovoke Media, a top three NYC PR agency by O'Dwyers, one of Inc. Magazine's Best Workplaces and being awarded multiple American Business Awards, including a Stevie Award for PR Agency of the Year. With over 25 years of experience crafting and executing powerful narratives, Torossian is one of America's most prolific and well-respected public relations executives. Throughout his career he has advised leading and high-growth businesses, organizations, leaders and boards across corporate, technology and consumer industries. Torossian is known as one of the country's foremost experts on crisis communications. He has lectured on crisis PR at Harvard Business School, appears regularly in the media and has authored two editions of his book, "For Immediate Release: Shape Minds, Build Brands, and Deliver Results With Game-Changing Public Relations," which is an industry best-seller. Torossian's strategic, resourceful approach has been recognized with numerous awards including being named the Stevie American Business Awards Entrepreneur of the Year, the American Business Awards PR Executive of the Year, twice over, an Ernst & Young Entrepreneur of the Year semi-finalist, a Top Crisis Communications Professional by Business Insider, Metropolitan Magazine's Most Influential New Yorker, and a recipient of Crain's New York Most Notable in Marketing & PR. Outside of 5W, Torossian serves as a business advisor to and investor in multiple early stage businesses across the media, B2B and B2C landscape. Torossian is the proud father of two daughters. He is an active member of the Young Presidents Organization (YPO) and a board member of multiple not for profit organizations.

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