April 14th, 2008
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THE LOW COST OF PR

It’s rare that the tremendous value of PR in an international campaign is highlighted on the front page of The New York Times business section. Today’s feature, “Tibet Backers Show China Value of P.R.,” shows how indispensable public relations has become.

http://www.nytimes.com/2008/04/14/business/media/14adco.html?pagewanted=1&_r=2&ref=business

In addition to the reasons cited in this article, PR’s value can also be seen purely in economics. It’s simply amazing that a major RFP in the PR Industry is one with a $500 thousand annual budget. That amount would have every single PR firm in the industry chasing the account. Conversely, next to nothing can be accomplished with an advertising budget of less than a million dollars.

Because of this, among many other reasons, I expect the PR business to continue to experience tremendous growth.

Ronn Torossian
5WPR

Money

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This entry was posted on Monday, April 14th, 2008 at 5:55 pm and is filed under COMMUNICATION PR, MEDIA & PR, MOTIVATION, PR AGENCY, PR FIRM. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

3 Responses to “THE LOW COST OF PR”

  1. Jimmy Says:
    August 6th, 2008 at 9:16 pm

    Sorry, but I don’t agree with you regarding this.

  2. Daniel Says:
    August 8th, 2008 at 3:59 pm

    I read similar article also named THE LOW COST OF PR, and it was completely different. Personally, I agree with you more, because this article makes a little bit more sense for me

  3. low cost lorazepam Says:
    January 13th, 2011 at 2:26 pm

    ors.An important part of a great organization is a great website, which was part of the vision.Another great website

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