Guest post to Ronn Torossian blog on Ronntorossian.com
Mama, don't take my Kodachrome, by Juda Engelmayer, SVP, 5WPR
“When I think back on all the crap I learned in high school It's a wonder I can think at all, and though...
To start 2012 right heres a book excerpt from “For Immediate Release”, the new book by Ronn Torossian. Owing a crisis PR agency, I found this to be a major success in the world of crisis PR.
Hit the Books...
Bring to the table - all inspiring, nonstop action, excitement, hunger, passion and desires. It is something which as a business owner I bring to work every single day and my 5WPR management team and I work hard to...
Music is a great motivator, and over the last few weeks have had the same songs in my playlist on my (admittedly very short) walk to work. Even though I like to have the same songs playing, I do...
This week we are in the midst of a lesson in Crisis Public Relations at its worst from two major brands - Blackberry and Netflix. While blackberry for three consecutive days has seen outages worldwide and users unable to...
Ronn Torossian's full list and explanations have been published here
I wanted to provide an abridged version here… so in no particular order, wanted to provide my thoughts on the best 10 Public Relations books.
“How to Win Friends and...
I am so excited that very soon it will be a reality - In 1 month, nation-wide my book entitled “For Immediate Release: Shape Minds, Build Brands, and Deliver Results With Game-Changing Public Relations” will be available in bookstores. ...
In this month’s INC Magazine an interesting story on a risk an entrepreneur took which should remind more small businesses of an importance principle - Unlike President Obama or the eventual Republican nominee, you don’t need 51% of the...
Steve Jobs for those of us in the PR & marketing business is the ultimate Hall of Fame PR legend. Who else could have adults sleeping on the street and clamoring for their products. As the LA Times stated...
I have recently become a contributor to Business Insider, and I welcome your thoughts and feedback there.
A column I posted there today had my summer reading which I wanted to share:
“Reputation Rules: Strategies for Building Your Company's Most...