“I have just returned from an intense 5 day business trip to Las Vegas, and while the time there made me remember how much I dislike the commercial impersonalization of the city (and hotels which take 20 minutes to walk through and lines and lines)… Nevertheless, this trip will remain in my memories for quite some time as a very unique cultural experience.” said Ronn Torossian.

Ronn Torossian CEO of 5WPR was in Vegas to attend the World Series of Poker (WSOP) for a few clients, and particularly to manage and run the launch of Pamela Anderson’s gaming site and the Doyle Brunson Appreciation party. In addition to having a private dinner with Pamela Anderson and Doyle, the whole trip was amazing. Truly an eye-opener.

While attending the WSOP he saw thousands upon thousands of people playing cards – From all walks of life, from college kids in frat gear and baseball caps to older Europeans in 3 piece suits and speaking French on their cell phones, from middle aged housewives to “muscleheads” in union shirts – Truly an unbelievable cultural experience that really can’t be described properly in words. All of this in a room the size of a football stadium with halls upon halls outside the main room of beautiful scantily clad women pushing various products on attendees. To think that there are many MANY more people that gamble and enjoy their time in casinos, playing poker etc. all over Las Vegas, but not even that… The amount of people that must be playing daily on sites like you can find on www.casinokompassi.com/nettikasinot/.

Really amazed Ronn Torossian was how poker is a sport which truly transcends such cultural and ethnic boundaries. He won’t forget for a long time what my client and friend the godfather of poker Doyle Brunson said to me as people were approaching him for autographs and asking to take pictures with him “I used to run from the police for playing cards and people used to hunt me down – Now I sign autographs like a celebrity.”

As a New Yorker, Ronn Torossian lives and works in Manhattan … but trips like this always remind him of the need to continue to travel and witness the world from a business stand point – the world has so much going on and so many different ways to make money.

“This week’s poker filled trip to Vegas was an eye opener.” – Ronn Torossian, CEO of 5WPR.

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Ronn Torossian is the Founder, President and CEO of New York-based 5W Public Relations. He has overseen the company's rapid growth and expansion to the Inc. 500 list, as well as provided counsel to hundreds of companies, including members of the Fortune 500, Inc. 500 and Forbes 400. His work spans global interests, corporate entities, high-profile individuals, regional business entities, government agencies and academic institutions - both on routine public relations matters and extremely sensitive issues. One of the foremost public relations experts in the U.S., Torossian is known for his aggressive, results-focused orientation, as well as his close working relationships with members of the media, influencers, decision makers, politicians and celebrities. At 5W Public Relations, Torossian's client experience has included programs for Coca-Cola, Microsoft, Anheuser-Busch, Barnes & Noble, Cantor Fitzgerald, IHOP, McDonald's, Evian, EDS, VeriSign, XM Radio, Seagram's, The Loews Regency, Bad Boy Worldwide Entertainment, Marriott Hotels, Vail Resorts, Pamela Anderson, Snoop Dogg, the Government of Israel, and others. Referred to by The New York Post as a "publicity guru," by Fox News as a "high-powered PR CEO," by Tyra Banks as a "crisis management guru," and by CNN as "a leading PR expert," Torossian is regularly featured in and quoted by the media, including by CNN, Fox News Channel, MSNBC, NBC, The New York Times, and others. CBS National News said "Ronn Torossian knows spin," and a New York Times feature story on Torossian referred to him as "The consummate hard-driving, scrappy NY publicist." Earlier in his career, Torossian was a Vice President/Group Director for one of The InterPublic Group's (IPG) largest PR agencies, where he was responsible for significant client growth and successful client programs, including work for Clinique, Fox News Channel, DHL, Hard Rock Café and others. A resident of Manhattan’s Upper West Side, Torossian was named to the Advertising Age "40 Under 40" list, PR Week's "40 Under 40" List, is a regular lecturer at universities and conferences, a member of Young Presidents Organization (YPO) and a board member of numerous non-profit organizations.