Media Relations

Ronn Torossian is a public relations entrepreneur, and an expert in all things related to media & PR. CEO of 5WPR, Ronn Torossian blogs on media & PR and life as a public relations agency owner, and top 25 US public relations firm.

Learn how B2B companies in regulated industries like healthcare, finance and pharma can create compliant PR campaigns that balance legal requirements with impact.
Learn how to map media opportunities to sales funnel stages for better engagement. Discover strategies to align content with buyer journey stages and boost conversions.
Learn how to communicate migration risks transparently to customers. Discover strategies for maintaining trust during software migrations with clear messaging and risk communication techniques.
Learn how to structure media briefs for maximum impact with platform-specific templates, personalization features, and version control systems to improve campaigns.
Learn how to transform customer feature requests into compelling PR stories that generate media coverage and demonstrate customer-driven innovation
Learn how consistent PR builds stronger brands than viral content, with steady communication generating 33% more revenue and deeper audience trust.
Learn how to develop powerful media narratives that establish category leadership and dominate your ecosystem through strategic partnerships and thought hierarchy.
Learn how to introduce new products with strategic soft launch techniques that reduce risk while building organic momentum through phased rollouts and controlled market entry.
Learn how to select PR metrics that demonstrate real business outcomes and ROI rather than just activity outputs to prove strategic value to executives.
Discover how core brand metrics transform into compelling stories that drive growth. Learn from Spotify's success and explore data storytelling strategies that boost engagement.

Follow Ronn Torossian

0FollowersFollow
0FollowersFollow
2,370SubscribersSubscribe