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Real estate branding with PR
Real estate is like any other business and it depends on building relationships for its growth. This is how PR can help position a...
Ways to boost brand awareness
When a customer is ready to make a purchase, brand awareness is what keeps a brand on the top of the customer’s mind. Increasing...
Why Brand Reputation is so Important for Businesses
A lot of business owners decide to manage the reputation and image of their brands by themselves. However, when they do that, they often...
Marketing tips for wineries
To attract the younger generation in an increasingly competitive market, the wine industry needs to use effective marketing strategies. There should be a shift...
Using social media to boost brand awareness
Social media helps a brand to create trust with its potential customers, it has become the place that customers visit to learn about brands....
Email Marketing and Newsletter Essentials for Businesses
Many companies these days understand that the core of all their success is solely reliant on them being able to turn prospects into paying...
Responding to Public Criticism
Social media platforms have greatly changed the way that companies and their audiences interact with each other lately. On one hand, these platforms have...
Using Marketing Tools for Emails
Blogging is a great way for companies to engage their target audiences, generate more backlinks, and develop a more trusting relationship with the consumers....
Pixar Chief Takes Leave Amid Allegations
Pixar Animation Studios is known for creating some of the most popular family movies of the past two decades. From “Cars” to “Toy Story” to “Monsters Inc.,” “Finding Nemo” and “The Incredibles,” […]
Why your company needs a public relations plan today
Does your company have a solid public relations plan in place? For that matter, do you have any kind of PR plan at all? […]
Secrets to my Success: 5WPR’s Ronn Torossian
As the founder, president, and CEO of 5WPR (one of the country’s largest independently-owned public relations firms), Ronn Torossian has positioned such notable brands as L’Oréal, Walgreens, and JetSmarter as integral […]