PR Inspiration

Ronn Torossian discusses the importance of motivation, and what it takes to be a dynamic public relations entrepreneur of a top 25 US public relations firm. Ronn Torossian is a leading entrepreneur in public relations, CEO of 5WPR, and blogs on motivation.

In NYC, Publix isn’t a big deal.  But if you are from the Southeast, particularly Florida, Publix is a little slice of heaven disguised as a grocery store. And when a new location opens, that’s occasion for big news....
Say what you will about Bernie Sanders, the guy knows how to inspire, and he sure knows how to take something and make it bigger. No, not THAT Bernie. The other one. Bernie Ecclestone. The context? Not a presidential...
If you are interested in finding out exactly how successful you can be with the team you have, there are a few foundational conditions that have to be met. Create the right environment, and you will achieve milestones. Keep...
Large companies should know that frontline managers should be given training and authority to act. Frontline managers are those noteworthy souls who, in most cases, oversee others efforts in a management role yet are given no authority to make...
Lean management is a holistic approach to running a company and how your organization can benefit from this style of communication. As in most things, change starts at the top. Once you, as CEO, are convinced of the value...
Listen long enough and every self-help guru and business “coach” in the world will eventually tell you to “be you” or “do you” and you will find success. That’s crap. Don’t buy into it. First, you don’t “find” success....
One of the primary dictums of any profession that deals with large numbers of people is to know your audience. It is common for groups in charge of essential social structures to change suddenly and drastically. Although there are...
You have worth. You have value. And best of all you have an incredible idea you KNOW is going to be a huge success. Guess what. So does everyone else where you are and doing what you are trying...
It’s a question every career oriented professional asks when entering the workforce. And it’s a question every employer needs to have an answer for: How do you get a job that requires experience when you don’t have any experience? The...
Public Relations is For Everyone One of the key methods of maintaining a successful image for your business or personal pursuits is to have a decent grasp of how Public Relations work. Managing Public Relations is an important facet of...

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