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PR Inspiration

Ronn Torossian discusses the importance of motivation, and what it takes to be a dynamic public relations entrepreneur of a top 25 US public relations firm. Ronn Torossian is a leading entrepreneur in public relations, CEO of 5WPR, and blogs on motivation.

It's not every day that a company gets the chance to become a household name within its target market, and that's especially true for Israeli companies. To achieve that goal more easily, companies have to utilize the right PR...
According to recent reports, there are about three and a half billion Google searches being made every single day. In fact, over 80 percent of people who use it tend to use Google at least three times every day,...
Blockchain, the underlying technology behind cryptocurrencies, has become too big to ignore. The digital asset is now worth more than both Mastercard and Visa, and plenty of big and small brands have started adopting it, including America’s oldest bank,...
It's not always easy for companies to stay on top of the ever-evolving social media trends and social media platform features. That's especially true for Instagram, which is a platform that has drastically changed since it first became popular with...
When most people think about brands with a digital presence, companies in the financial service industry aren't the first ones that come to mind. Generally, most people assume that the financial services industry is relatively old-fashioned when it comes to...
Personalizing content marketing efforts is a crucial task for any business. Companies that are looking to improve their conversion rates should be focusing on personalizing their content marketing. This is because about 90% of consumers find personalization in marketing appealing. The...
Companies that have a decent advertising budget and which are looking to increase the number of people they reach on Facebook can do so with the help of Facebook ad campaigns. With the help of paid campaigns, companies can reach...
Ownership psychology is a powerful marketing tool that emphasizes the fact that with the right usage, the perception of ownership can boost sales. This concept is based on research and findings by psychologists who were trying to find out...
Standing in front of a group of people and giving a speech can be an exhilarating feeling, however, no matter how great a person is at public speaking, actually getting the chance to stand in front of an audience...
One trait expected of all marketers is creativity because marketers always have to think of brand new ways to generate leads, convert them, and keep all prospects engaged. Creativity is the best way to make consumers think of a particular...

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