Businesses are increasingly using artificial intelligence (AI) for various purposes, such as improving customer experience and optimizing operations. Not all firms need AI though, and it's vital to assess if it is the right fit for a company before...
February is American Heart Month and a great time for companies to show their support for heart health. They can raise awareness about the importance of taking care of one's heart and share some important American heart month facts....
During the 2023 All Star Festivities held in Fort Lauderdale, the NHL announced that it would be hosting a job fair with the goal of helping job seekers from diverse backgrounds get a job in hockey. In a now-deleted...
Telehealth experienced a surge in usage when the pandemic first started, as about 70% of patients in the US opted to get healthcare advice this way, instead of visiting healthcare professionals in person. However, as the pandemic has been...
Restaurants want to retain customers as that is a way to retain profitability. Happy customers will come back on their own. When guests sign up for the loyalty program of a restaurant, the more times they visit, the more...
Companies that invest in social media marketing efforts understand the importance of relying on visual platforms such as Instagram, as that's one of the best ways for companies to ensure they generate brand recognition and become more memorable to...
To straddle art, commerce, and experience successfully for marketing, companies need a creative strategy. Some brands can manage to walk the line between art, commerce, and experience more successfully than others. Such brands have a clear vision of what...
Giving names to solutions is not an easy thing to do, because most of the time, companies end up finding themselves in front of a whiteboard, with various ideas and phrases written on it. While all of those names...
When it comes to any type of promotional effort that a company decides to utilize, the most important thing is for the company to know its target audience. However, according to more recent research, only around 40% of companies...
Promoting a company on social media platforms these days is essential as companies want to achieve success. However, to do that, companies will have to be using the right tools to be able to promote themselves to their target...
