February is American Heart Month and a great time for companies to show their support for heart health. They can raise awareness about the importance of taking care of one’s heart and share some important American heart month facts. There are a few different ways that companies can join in on American heart health month to make a positive impact on their employees, customers, and communities.

Partnerships

Companies can partner with local organizations such as hospitals, health clinics, and heart foundations and offer support in heart health promotion. This can be done by sponsoring events, providing needed resources, or donating money..

Workshops

Companies can organize health fairs and workshops to educate their employees and communities about the importance of heart health. The workshops can include informational booths, health screenings, or  presentations by health experts on how people can maintain a healthy heart. Companies can also promote heart health awareness on social media too; they can share heart health tips, educational resources, or even success stories from people who have improved their cardiac health. 

Activity and food

Physical activity is a key component of heart health. Companies can encourage their employees to be active by organizing physical activity challenges, offering wellness classes or taking breaks to stretch and move throughout the day. Companies can also show their support for heart health by offering healthy food options in their cafes, vending machines, and catered events. This can include options like fresh fruits and vegetables, whole grains, and lean protein sources. Businesses can also encourage their employees to get involved in American Heart Month by opening the conversation to them and encouraging event attendance.

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Fundraising

Companies can raise funds for heart health research by hosting charity events, such as a walk or auction,to support organizations that are working to find new treatments and cures for heart disease. They can also fundraise while supporting American Heart Month; one method could be selling merchandise with a heart health theme, such as t-shirts, bracelets, or keychains,and then donating the proceeds to heart health organizations.

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Ronn Torossian
https://www.5wpr.com
Ronn Torossian is the founder and CEO of 5W Public Relations, one of the largest independently-owned PR firms in the United States. With over 20 years of experience crafting and executing powerful narratives, Torossian is one of America's most prolific and well-respected Public Relations professionals. Since founding 5WPR in 2003, he has led the company's growth, overseeing more than 175 professionals in the company's headquarters in midtown Manhattan. With clients spanning corporate, technology, consumer and crisis, in addition to digital marketing and public affairs capabilities, 5WPR is regularly recognized as an industry leader and has been named "PR Agency of the Year" by the American Business Awards on multiple occasions. Throughout his career, Torossian has worked with some of the world's most visible companies, brands and organizations. His strategic, resourceful approach has been recognized with numerous awards including being named the Stevie American Business Awards 2020 Entrepreneur of the Year, the American Business Awards PR Executive of the Year, twice over, an Ernst & Young Entrepreneur of the Year semi-finalist, Metropolitan Magazine's Most Influential New Yorker, and a 2020 Top Crisis Communications Professional by Business Insider. Torossian is known as one of the country's foremost experts on crisis communications, and is called on to counsel blue chip companies, top business executives and entrepreneurs both in the United States and worldwide. Torossian has lectured on crisis PR at Harvard Business School, appears regularly on CNN & CNBC, was named to PR Week's "40 under Forty" list, is a contributing columnist for Forbes and the New York Observer, and his book, "For Immediate Release: Shape Minds, Build Brands, and Deliver Results With Game-Changing Public Relations" is an industry best-seller. A NYC native, Torossian lives in Manhattan with his children. He is a member of Young Presidents Organization (YPO), and active in numerous charities.

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