February is American Heart Month and a great time for companies to show their support for heart health. They can raise awareness about the importance of taking care of one’s heart and share some important American heart month facts. There are a few different ways that companies can join in on American heart health month to make a positive impact on their employees, customers, and communities.

Partnerships

Companies can partner with local organizations such as hospitals, health clinics, and heart foundations and offer support in heart health promotion. This can be done by sponsoring events, providing needed resources, or donating money..

Workshops

Companies can organize health fairs and workshops to educate their employees and communities about the importance of heart health. The workshops can include informational booths, health screenings, or  presentations by health experts on how people can maintain a healthy heart. Companies can also promote heart health awareness on social media too; they can share heart health tips, educational resources, or even success stories from people who have improved their cardiac health. 

Activity and food

Physical activity is a key component of heart health. Companies can encourage their employees to be active by organizing physical activity challenges, offering wellness classes or taking breaks to stretch and move throughout the day. Companies can also show their support for heart health by offering healthy food options in their cafes, vending machines, and catered events. This can include options like fresh fruits and vegetables, whole grains, and lean protein sources. Businesses can also encourage their employees to get involved in American Heart Month by opening the conversation to them and encouraging event attendance.

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Fundraising

Companies can raise funds for heart health research by hosting charity events, such as a walk or auction,to support organizations that are working to find new treatments and cures for heart disease. They can also fundraise while supporting American Heart Month; one method could be selling merchandise with a heart health theme, such as t-shirts, bracelets, or keychains,and then donating the proceeds to heart health organizations.

Discover more articles from Ronn Torossian:

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Ronn Torossian is the Founder & Chairman of 5W Public Relations, one of the largest independently owned PR firms in the United States. Since founding 5WPR in 2003, he has led the company's growth and vision, with the agency earning accolades including being named a Top 50 Global PR Agency by PRovoke Media, a top three NYC PR agency by O'Dwyers, one of Inc. Magazine's Best Workplaces and being awarded multiple American Business Awards, including a Stevie Award for PR Agency of the Year. With over 25 years of experience crafting and executing powerful narratives, Torossian is one of America's most prolific and well-respected public relations executives. Throughout his career he has advised leading and high-growth businesses, organizations, leaders and boards across corporate, technology and consumer industries. Torossian is known as one of the country's foremost experts on crisis communications. He has lectured on crisis PR at Harvard Business School, appears regularly in the media and has authored two editions of his book, "For Immediate Release: Shape Minds, Build Brands, and Deliver Results With Game-Changing Public Relations," which is an industry best-seller. Torossian's strategic, resourceful approach has been recognized with numerous awards including being named the Stevie American Business Awards Entrepreneur of the Year, the American Business Awards PR Executive of the Year, twice over, an Ernst & Young Entrepreneur of the Year semi-finalist, a Top Crisis Communications Professional by Business Insider, Metropolitan Magazine's Most Influential New Yorker, and a recipient of Crain's New York Most Notable in Marketing & PR. Outside of 5W, Torossian serves as a business advisor to and investor in multiple early stage businesses across the media, B2B and B2C landscape. Torossian is the proud father of two daughters. He is an active member of the Young Presidents Organization (YPO) and a board member of multiple not for profit organizations.