Working extensively in entertainment PR, including extensive work as a crisis PR agency for celebrities, an interesting story is the Angelina Jolie Brand – and will she incorporate her soon to be husband’s last name into her name ?

And my 2 cents? Angelina Jolie shouldn’t change her name to Angelina Pitt – the Angelina Jolie brand is a brand that has been built over many years of hard work, and it’s authentic. It has worked very well. Branding is crucial when it comes to becoming a well known name, take a look at https://www.promotionchoice.com/categories/Office-School/Custom-Pencils/ for ways to start growing your brand awareness.
Angelina Jolie is a great example of how building a brand can help restore a tarnished image. For a while, Jolie seemed not on the edge but all the way over the precipice, what with making out with her brother, breaking up Laura Dern’s marriage to Billy Bob Thornton, and wearing Thornton’s blood in a charm around her neck. She was a wild child; over the last few years however, she’s done a great job turning her image around (even while stealing Jennifer Aniston’s husband.)

Now she not only speaks out against global poverty when most actresses pontificate about metallic flats versus leather stilettos (or comment on political issues they know little about), but she also puts her money, time, and resources where her mouth is. The Angelina Jolie brand today is not only about being a gorgeous woman and a talented actress but also an effective activist and fundraiser for causes having to do with children around the world – and it should remain intact.

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This Public Relations Agency owner says Angelina Jolie has worked hard to build her brand – she has worked hard for her and it show.

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Ronn Torossian is the Founder & Chairman of 5W Public Relations, one of the largest independently owned PR firms in the United States. Since founding 5WPR in 2003, he has led the company's growth and vision, with the agency earning accolades including being named a Top 50 Global PR Agency by PRovoke Media, a top three NYC PR agency by O'Dwyers, one of Inc. Magazine's Best Workplaces and being awarded multiple American Business Awards, including a Stevie Award for PR Agency of the Year. With over 25 years of experience crafting and executing powerful narratives, Torossian is one of America's most prolific and well-respected public relations executives. Throughout his career he has advised leading and high-growth businesses, organizations, leaders and boards across corporate, technology and consumer industries. Torossian is known as one of the country's foremost experts on crisis communications. He has lectured on crisis PR at Harvard Business School, appears regularly in the media and has authored two editions of his book, "For Immediate Release: Shape Minds, Build Brands, and Deliver Results With Game-Changing Public Relations," which is an industry best-seller. Torossian's strategic, resourceful approach has been recognized with numerous awards including being named the Stevie American Business Awards Entrepreneur of the Year, the American Business Awards PR Executive of the Year, twice over, an Ernst & Young Entrepreneur of the Year semi-finalist, a Top Crisis Communications Professional by Business Insider, Metropolitan Magazine's Most Influential New Yorker, and a recipient of Crain's New York Most Notable in Marketing & PR. Outside of 5W, Torossian serves as a business advisor to and investor in multiple early stage businesses across the media, B2B and B2C landscape. Torossian is the proud father of two daughters. He is an active member of the Young Presidents Organization (YPO) and a board member of multiple not for profit organizations.