Public Relations

Ronn Torossian is PR leader, when it comes to the newest ideas and thoughts in media, public relations, and PR success. As the dynamic head of a successful public relations company, 5WPR, Ronn Torossian blogs on PR and life as a top 15 US public relations firm.

Learn how PR strategies drive partner ecosystem success through joint messaging, API launches, and coordinated media outreach to maximize integration value and growth.
Learn how strategic silence can enhance leadership effectiveness. This guide explores when to stay quiet, timing considerations and benefits of thoughtful communication in the workplace.
Learn how to create a quarterly media briefing packet with essential components, content tips & formatting best practices for better media relationships & press coverage
Learn how brand archetypes shape PR strategy by guiding voice, campaigns & storytelling. Discover ways to build authentic connections with target audiences.
Learn how to maximize PR impact for product updates with proven strategies for messaging, media relations & measurement to drive business growth & media coverage
Learn how to build product launch excitement using beta access and waitlists. Tips for creating demand, managing signups, and converting members to customers.
Learn how PR strategies drive successful business transformations, with expert tips on stakeholder messaging, channel selection, and measuring impact in this complete guide.
Learn how to create authentic messaging to attract Gen Z job seekers through social media, value-based content, and transparent recruitment strategies.
Learn how to create an effective media training program for technical and legal teams with practical techniques, legal guidelines and proven strategies for success
Learn strategies for creating compelling content that grabs media attention without breaking news. Tips on market analysis, expert commentary & storytelling formats for journalists.

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