The Walking Dead started as a long-running comic book. More grisly and darker than the capes and tights crowd, but fans still loved it. As more issues came out, more and more people jumped on the bandwagon, turning The Walking Dead into one of the biggest “mature” comics ever, right up there with Y The Last Man and The Sandman.
It’s not often senators and comedians go head to head in public debates, but things are changing. After late-night TV host Jimmy Kimmel delivered a stinging rant about the Republican-designed health care bill, Senator Bill Cassidy went on a morning news show to fire back.
During his monologue, Kimmel dropped names, particularly Cassidy’s, because the senator had been on Kimmel’s show to talk about the bill before. Kimmel said: “Last night… I took a senator from Louisiana, Bill Cassidy, to task for promising to … READ MORE »
For nearly two decades, NASA scientists have been sharing the wonders of Cassini. The $3.26 billion space mission was launched in October 1997 with a mission to explore Saturn. That mission, according to the scientists monitoring Cassini’s travels, has been more than successful.
In its final transmitted photos, Cassini measured the planet’s atmosphere, even as it made its final descent to crash land on Saturn. Now, 932 million miles from home, Cassini’s mission is done. Connection terminated…but mission accomplished.
Media reports out of NASA’s … READ MORE »
The NFL season began with a few big stories. Ezekiel Elliott will still serve his suspension; the season opener of the Bucs and Dolphins was moved to November as hurricane Irma bore down on Miami. Then there was the unwritten headline about the defending champs. How far into the season would the Patriots get without a loss?
For the team that has racked up massive numbers of wins in the past decade, the question was not out of the ordinary. It seemed a … READ MORE »
Despite the recent order of more F-35s Lockheed Martin knows the days of fighter jets controlling the skies won’t last forever. The future of airborne war is increasingly trending toward unmanned aircraft. That means the venerated builder of the A-10, C-130, F-2, F-16, and Black Hawk helicopter, among others, is looking to make its mark in another field.
Recent reports say Lockheed Martin is investing heavily in research and development to produce the next generation of satellite technology. In a release, L-M said it … READ MORE »
Denver, Colorado’s beautiful capital city, has the distinction of being named as one of Forbes’ fastest growing cities in the entire United States. The list consists of just 10 cities in total. Other cities on the list were in states such as California and Texas.
It’s no big surprise at all that the Mile High City has been placed in this illustrious and esteemed category. Many factors contribute to Denver’s placement on Forbes’ list. In 2014, the city surpassed its yearly oil production record, impressively … READ MORE »
In February 2013, cloud-storage guru and founder of the now defunct MegaUpload Kim Dotcom began dropping hints that his new venture, Mega, was destined to be much more than a successor to MegaUpload. He said that in the coming years, the new company would expand to include, among other things, video, chat and calling services.
After Megaupload was shutdown as a result of the United States reporting Dotcom’s alleged copyright infringement to other countries, he decided to strategically locate his new … READ MORE »
There’s no doubt that technology is both the blessing and the curse of modern life – and modern consumer PR. Ronn Torossian says the latest brand to learn this lesson the hard way is Home Depot. The home improvement giant certainly benefits from allowing customers to pay with plastic, as do most retailers. But the company has released a statement saying as many as 56 million payment cards “may have been” compromised due to a “massive cyber breach” of the businesses’ payment … READ MORE »
Department store, Target, has been having a pretty rough 2014 to date. Soon after having to report that millions of customers’ data may have been put at risk, the company had to come back recently and admit that the breach may have impacted tens of millions more than originally thought.
Creative people love to tinker. It’s just in our DNA. Making something perfectly good even better, might be the goal, but that doesn’t account for the compulsion. See, the truth behind the compulsion to tinker is that it’s not always about making something better. It’s about making something different. And that usually doesn’t mean better.
Here’s the thing. When you set out to make something better, you should have a specific goal in mind. A problem you are trying to fix, or a shortcoming … READ MORE »
“PR is a mix of journalism, psychology, and lawyering - it’s an ever-changing and always interesting landscape.”
Ronn Torossian, CEO of 5WPR
"In the long run it's the daily actions of a brand that determines its overall image."
Ronn Torossian, CEO of 5WPR
"Talk isn't cheap - it's undervalued."
Ronn Torossian, CEO of 5WPR
"A company that knows itself can capitalize on its strengths and see competitive advantages where other might see weaknesses."Ronn Torossian, CEO of 5WPR
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Ronn is the CEO of 5WPR and author of best selling PR book, For Immediate Release: Shape Minds, Build Brands, and Deliver Results with Game-Changing Public Relations, and a regular contributor to Fox News, Huffington Post, Business Insider, Insights Wired, Everything-PR and more.