Public Relations

Ronn Torossian is PR leader, when it comes to the newest ideas and thoughts in media, public relations, and PR success. As the dynamic head of a successful public relations company, 5WPR, Ronn Torossian blogs on PR and life as a top 15 US public relations firm.

As the media industry continues to shift, the world of Public Relations is moving as well. Digital communication, the nearly universal use of the Internet, and the fast-growing dedication to social media and podcasting as news consumption venues are...
While keywords like content creation and native advertising have attracted a tremendous amount of attention in 2013 fascinating to read the story in The Guardian this weekend which detailed the turnaround of Forbes Media as orchestrated by Lewis DVorkin. ...
Three reasons to publish an eBook by Ronn Torossian for Ronn's Official Website 07/11/13 Today, eBooks are all the rage among Internet “information” entrepreneurs. Where, a few short years ago videos, seminar programs and pay websites dominated the market, that percentage...
Digital marketing is a wonderful concept because it allows brands to reach consumers on multiple channels, wherever they may be found. This amount of potential reach can also come in handy for a brand that’s looking to diversify its...
The crisis PR firm for Carnival Cruise Lines must be working 24 hours a day, 7 days a week.  There’s now a fourth ship with problems – and more than 4000 passengers are once again headed back home.  In...
December in the Public Relations industry always proves to be one of the craziest months of the year, and this month has proven to meet the bill.  Haven’t had one single evening where I was home for dinner, and...
Book Excerpt From “For Immediate Release”, PR Book by Ronn Torossian of 5WPR, a leading PR Agency. The book is available for purchase at  Banres and Noble and bookstores nationwide. There’s always an emergency. In today’s media world, they need...
Book Excerpt From “For Immediate Release: Shape Minds, Build Brands, and Deliver Results with Game-Changing Public Relations” by PR firm owner Ronn Torossian Now, what would a book on PR be without at least mentioning reality TV shows? Everyone wants...
South Korean pop culture has taken the world by storm, with the unrelenting wave of Korean exports earning itself its own colloquialism: Hallyu. From Netflix soap operas to skincare regimens, Hallyu has reached into living rooms on almost every continent...

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