Been a really tough day professionally. Received this message via an email list I subscribe to www.friendsofjeff.com which I joined at the urging of a client of ours who is on the Forbes 400 list.  Today was a day I really enjoyed it…

“Many people die at twenty five and aren’t buried until they are seventy five.”-  Benjamin Franklin

Do you remember the sense of awe and inspiration you felt with the world as a young child?  Perhaps you cannot remember simply because it has been forever and a day since you have felt that way.  In this case, observe the small child chasing butterflies or playing with an empty box.  They squeal for joy and entertain themselves for hours with such trivia that we say to ourselves, “I wish I could be that easily entertained!”  You might have outgrown the box and the butterflies, but life is still a daring pursuit and a hilarious adventure, if you will let it be so.

There are two things that will keep a person young and alive- the fire of a burning dream, and the ability to laugh at life. The dream that burns the brightest in my soul is for my message of optimism and hope to reach the world at large; for my suffering to have a positive reason for being.  If you’ve quit dreaming and quit laughing, you’ve quit living. Resurrect yourself. Rekindle the fire and laugh until it hurts. Otherwise, they might as well start shoveling the dirt on top of you now.

Ronn Torossian

5WPR

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Ronn Torossian is the Founder & Chairman of 5W Public Relations, one of the largest independently owned PR firms in the United States. Since founding 5WPR in 2003, he has led the company's growth and vision, with the agency earning accolades including being named a Top 50 Global PR Agency by PRovoke Media, a top three NYC PR agency by O'Dwyers, one of Inc. Magazine's Best Workplaces and being awarded multiple American Business Awards, including a Stevie Award for PR Agency of the Year. With over 25 years of experience crafting and executing powerful narratives, Torossian is one of America's most prolific and well-respected public relations executives. Throughout his career he has advised leading and high-growth businesses, organizations, leaders and boards across corporate, technology and consumer industries. Torossian is known as one of the country's foremost experts on crisis communications. He has lectured on crisis PR at Harvard Business School, appears regularly in the media and has authored two editions of his book, "For Immediate Release: Shape Minds, Build Brands, and Deliver Results With Game-Changing Public Relations," which is an industry best-seller. Torossian's strategic, resourceful approach has been recognized with numerous awards including being named the Stevie American Business Awards Entrepreneur of the Year, the American Business Awards PR Executive of the Year, twice over, an Ernst & Young Entrepreneur of the Year semi-finalist, a Top Crisis Communications Professional by Business Insider, Metropolitan Magazine's Most Influential New Yorker, and a recipient of Crain's New York Most Notable in Marketing & PR. Outside of 5W, Torossian serves as a business advisor to and investor in multiple early stage businesses across the media, B2B and B2C landscape. Torossian is the proud father of two daughters. He is an active member of the Young Presidents Organization (YPO) and a board member of multiple not for profit organizations.