Recently, the National Football League announced plans to return hundreds of thousands of dollars received from the United States military for putting on performances and other considerations at NFL games.
According to the report, the NFL will be giving back...
Pinterest has been around for quite a while now, at least in terms of a social media platform. People use it for a variety of reasons. If they are looking for ideas based on a theme or topic; if...
Affirmation by association is a business tool that too few companies take full advantage of. Being known as a company that supports a cause or group that people appreciate is often worth much more than the actual financial investment.
Businesses...
Innovation can be a great way to get noticed and advance your career. But “new” for the sake of “new” may not bring you the success you are hoping for. Sometimes, innovation needs to be more subtle, more invested...
After spending 20 plus years in the Public Relations industry, it is always nice to sit back and reflect on the decisions that got me to where I am. This insight is very valuable to those beginning a career...
In the past decade or two, the Roman Catholic Church has come under considerable fire, says Ronn Torossian CEO of 5W Public Relations. From abuse scandals, to land deals, to questions about the background of Pope Benedict, the church...
There’s no doubt that technology is both the blessing and the curse of modern life – and modern consumer PR. Ronn Torossian says the latest brand to learn this lesson the hard way is Home Depot. The home improvement...
Toyota recently announced a massive recall on its popular Sienna minivan. About 700,000 units are being recalled due to a defect that allows the sliding doors to open while the vehicle is in motion. At this point, the recall announcement...
Maybe you got into business because you were good at something you wanted to get paid for your skills and knowledge. Maybe you are out to change the world, or maybe you just want enough cash in your account...
Throughout his record-breaking Presidential campaign, Donald Trump had a tumultuous relationship with the media. He used all the screen time he could get, but he constantly criticized, berated and slammed the media in general as well as specific networks...
