Like most dads, I give into badgering. When my daughter is "bugging out" over "Minnie Mouse”, Ariel or the latest game, I often give in and want to calm the delirium. Last week I visited Disney with my daughter,...
The following informative survey issued by the Council of Public Relations Firms was quite informative and accurate about whats doing in our industry, and as they say it “the fourth quarter results are in, and the results are better...
I read this post from a venture capitalist and found it to be true as an entrepreneur today at the age of 36, owning 1 of the 13 largest independent Public Relations firms in the US, and pondering what’s...
Every year, PR agencies wait for The Holmes Report to issue their annual report card, a profile on the leading public relations consulting firms in the US, Europe and Asia. It is written by “Editor Paul Holmes, based on...
December in the Public Relations industry always proves to be one of the craziest months of the year, and this month has proven to meet the bill. Haven’t had one single evening where I was home for dinner, and...
We lost a client this week…and I was happy. We were hired by the International headquarters of a major company and market leader, but the local Headquarters here openly did not want us hired. To say that the International...
Wanted to share the following article I wrote which was published today by The International Public Relations Association (IPRA) at: http://www.ipra.org/frontlinedetail.asp?articleid=1875
PR is reinventing itself from “dull, weak, and depressed” to “colorful, strong and exciting”. By Ronn Torossian.
Every time I...
In recent weeks there has been a multitude of PR firm acquisitions by multinational Public Relations conglomerates. This excitement and investment stems from the continued PR growth opportunities that exist, largely, due to increased demand of services by businesses...
As Published Today In Chain Store Age at:
http://www.chainstoreage.com/GuestCommentaries_Archive.aspx?id=155395
New media lessons from the Gap logo fiasco
The Gap recently learned the painful lesson of today’s new media world: It is fast and furious. Following consumer outcry in social media channels, the...
Wow! What a day – exhausting and exhilarating. Hour after hour, day after day – PR –non-stop fun & draining at the same time. And they call it work?
• 6:00 AM – Did the loop on my bike in...
