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Brand PR

Ronn Torossian blogs on brand PR and insights on being a top 25 US public relations firm. As an author, and as a public relations guru, Ronn Torossian expresses upon life as a public relations entrepreneur, brand PR, and on being CEO of the public relations agency 5WPR.

We lost a client this week…and I was happy.  We were hired by the International headquarters of a major company and market leader, but the local Headquarters here openly did not want us hired.  To say that the International...
For me, like any other entrepreneur out there – a day like thanksgiving is an annual reflection of any other day in our lives. I started my PR agency some eight years ago and I am so very thankful...
In recent weeks there has been a multitude of PR firm acquisitions by multinational Public Relations conglomerates.  This excitement and investment stems from the continued PR growth opportunities that exist, largely, due to increased demand of services by businesses...
As Published Today In Chain Store Age at: http://www.chainstoreage.com/GuestCommentaries_Archive.aspx?id=155395 New media lessons from the Gap logo fiasco The Gap recently learned the painful lesson of today’s new media world: It is fast and furious. Following consumer outcry in social media channels, the...
Just last month, Google celebrated its 12th year as the giant who changed the world, and today is the largest media company on the planet. Without overstating it, Google has transformed the personal and professional life of everyone...
Much different than BP, Toyota, Mel Gibson, Tiger Woods and Dell, Apple can better weather negative media and afford a PR crisis (if such a thing is possible).  Let’s keep things in perspective for Apple – The brand is...
The word on the streets in Manhattan and inside my network of CEO’s is that the Venture Capitalists are back. They collected their gains from 2009 which ended strongly and started off a robust Q1 2010. With funds starting...
Truth is, ‘positive thinking’ is immediately associated with the ‘self-help’ shelf in your closest Barnes & Noble, but it is much more practical than you might think. My experience in business, and in life makes me more confident on...
AT&T’s move on data pricing and Apple CEO Steve Jobs’ commitment to monetize content will strengthen the marriage bond between PR and media - thus creating a Technology Public Relations niche. The sum of both requires some real thinking on...
  Seperti yg kita ketahui bahwa permainan judi online di internet pun mempunyai keuntungan seandainya dimainkan dengan cara benar, tetapi disisi lain pun merugikan apabila kiat main-main kamu salah kaprah. Nah terhadap peluang kali ini kami bakal mengulas info yg...

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