The Shanghai Daily named “For Immediate Release: Shape Minds, Build Brands, and Deliver Results with Game-Changing Public Relations” by Ronn Torossian as one of the Top Five American business books.

The Shanghai Daily is an English-language newspaper in China, and the only English-language newspaper that is published seven days a week in Mainland China. The newspaper recommended the book as a purchase to “Learn lessons from an expert on effective public relations in today’s fast-paced world.”

Am also so pleased to also share that getAbstract, the world’s largest business book summary library recommended the book, stating “considering the 24-hour news cycle and the explosion of social media, getting your voice heard by using public relations is more challenging than ever.

But fear not: Ronn Torossian of 5W Public Relations (5WPR), writing with business author Karen Kelly, shares his observations and ideas.”  The abstract goes on to speak of being able to “… glean helpful tips on PR that cut through the cacophony. getAbstract believes PR professionals, including beginners who are just finding their way, can benefit from this book.”

I am so pleased that my book continues to receive rave reviews as public relations is an indispensable tool in today’s business world. Media and marketing are ever-changing – by the minute and by the hour.

This New York City born and bred boy was thrilled to walk into the New York Public Library with my children this weekend – and see my book on display – what a dream come true.

 

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Ronn Torossian is the Founder & Chairman of 5W Public Relations, one of the largest independently owned PR firms in the United States. Since founding 5WPR in 2003, he has led the company's growth and vision, with the agency earning accolades including being named a Top 50 Global PR Agency by PRovoke Media, a top three NYC PR agency by O'Dwyers, one of Inc. Magazine's Best Workplaces and being awarded multiple American Business Awards, including a Stevie Award for PR Agency of the Year. With over 25 years of experience crafting and executing powerful narratives, Torossian is one of America's most prolific and well-respected public relations executives. Throughout his career he has advised leading and high-growth businesses, organizations, leaders and boards across corporate, technology and consumer industries. Torossian is known as one of the country's foremost experts on crisis communications. He has lectured on crisis PR at Harvard Business School, appears regularly in the media and has authored two editions of his book, "For Immediate Release: Shape Minds, Build Brands, and Deliver Results With Game-Changing Public Relations," which is an industry best-seller. Torossian's strategic, resourceful approach has been recognized with numerous awards including being named the Stevie American Business Awards Entrepreneur of the Year, the American Business Awards PR Executive of the Year, twice over, an Ernst & Young Entrepreneur of the Year semi-finalist, a Top Crisis Communications Professional by Business Insider, Metropolitan Magazine's Most Influential New Yorker, and a recipient of Crain's New York Most Notable in Marketing & PR. Outside of 5W, Torossian serves as a business advisor to and investor in multiple early stage businesses across the media, B2B and B2C landscape. Torossian is the proud father of two daughters. He is an active member of the Young Presidents Organization (YPO) and a board member of multiple not for profit organizations.