Perspectives

1613 Articles

A person climbing stairs of abstract words, symbolizing steps to better personal PR

Personal Public Relations — A 12-Year Founder Read on Named-Principal Reputation in the AI Engine Era

July 28, 2014

A lightbulb graphic, lit up, symbolizing bright ideas for innovation in public relations

The PR Power of Innovation

July 25, 2014

Hand holding a glass of light beer, representing the brewing industry's PR challenges

Food & Beverage PR in 2026 — A Founder's Vertical Pillar Guide

July 16, 2014

Six vibrant smartphone icons representing diverse social media platforms, for PR strategies

Social Media PR Strategy — Six Tactics, Updated

July 10, 2014

A detective holds an iPhone and notepad, investigating if smartphone tech lowers crime

Did the iPhone REALLY lower NYC’s crime rate?

July 3, 2014

Harley Davidson's Newest Motorcycle And What It Means For Consumer Public Relations

June 24, 2014

A doctor and patient discuss care, symbolizing effective healthcare marketing and PR

Healthcare PR — The Discipline in the Engine Era

June 18, 2014

A megaphone amplifies a marketing message on a laptop screen, highlighting PR's digital reach

3 Unique Advantages that Public Relations Bring to Digital Marketing

June 12, 2014

Brazilians protest World Cup priorities as the country faces social and economic challenges

Brazilians Greet World Cup with a Collective “meh”

June 9, 2014

A person in a suit stands confidently, applying PR principles to their job hunt

How PR Principles Can Make You a Better Job Hunter

June 4, 2014

A stylized American flag with military dog tags, symbolizing respectful Memorial Day branding efforts

Branding PR, Improve Brand Recognition on Memorial Day

May 27, 2014

A woman's hand holds a digital makeup palette, hinting at the future of custom cosmetics

3D Makeup Printer May Shake the Cosmetics Industry

May 19, 2014