The holiday season is undoubtedly the most vigorous time of the year for package delivery companies such as USPS, FedEx ,and UPS. Nearly every year, the media runs a story about shipping times, and how much of a load...
The covid pandemic has rocked many businesses, and real estate is among the most affected industries.
Now that the governments are easing the restrictions, real estate needs to strategize unique public relation strategies that will make them stand out in...
To achieve success in today’s market, companies have to rely on clear and correct data instead of assumptions. Many marketing teams focus on strategies that are based on assumptions.
That means their personalized media campaigns are completely founded on outside...
While some people might think that marketing managers have nothing to do with problem-solving, that’s not quite the case. For marketing managers, one of the essential tasks is solving problems without having all of the necessary information.
Another task is...
Many companies get tempted to stop their paid campaigns when their organic rankings are doing well and improving website traffic.
While this might be a good idea for certain household brand names, most of the time, people that use certain...
Regardless of the type of PR strategy that a company uses, if its execution is poor, the company will generate unwanted results.
Fortunately, with the right execution of the right type of public relations strategy, companies can achieve plenty of...
According to recent studies, most customer interactions will be driven by artificial intelligence in the next few years.
That's why many businesses from big enterprises to start-ups have started relying on AI solutions for their buying journey at every...
Instagram has plenty of great benefits it provides companies that are trying to grow and achieve success in their marketing efforts.
There are several incorporated features inside the Instagram ad platform that allow companies to create strong campaigns, reach...
Although there isn't a single strategy that companies can use to generate more followers on Instagram, there are several mistakes that many businesses end up making.
In fact, when companies make these types of mistakes, they end up hurting...
At its core, public relations is essential for businesses of all shapes and sizes, as it helps them to get the word out whether that means starting the business off the ground or announcing new launches.
However, if a business...
