Ronn Torossian

Ronn Torossian blogs on 5W Public Relations - a top 25 US public relations firm, CEO Ronn Torossian offers new ideas for success regarding 5WPR management, as well as public relations advice.

There’s always a lot to be learned from the willpower and mindset of successful sales professionals. They bounce back after setbacks and have routines and rituals that allow them to succeed despite challenges. Since the past few years, sales...
Public relations is a very useful tool for companies in the tech industry that can help businesses grow and reach consumers. Since technology is an essential element to practically every company in the world, using the right PR strategies...
Most of the big retail brands tend to face unique obstacles in terms of digital marketing because trying to manage a big international brand is not easy. That's especially true when the company in question is multi-channeled which means...
PR is competitive but it can be leveraged throughout the year. A business has to take advantage of unexpected opportunities of publicity when they occur. PR can be a means of seizing the moment and putting a product or...
Life is about ultimately establishing meaning in the world. Young entrepreneurs are trying to make the world a kinderplace. When it comes to business, doing good is what matters. These people are passionate about paying it forward. After all,...
On Twitter, companies can engage authentically with consumers and create communities of their target audiences. When it comes to improving brand perception and presence on the platform, there are a few different strategies that businesses can use. Twitter recently released a...
During the 2023 All Star Festivities held in Fort Lauderdale, the NHL announced that it would be hosting a job fair with the goal of helping job seekers from diverse backgrounds get a job in hockey. In a  now-deleted...
The Food and beverage industry has evolved over the years. The industry players now face intense competition from international players, changing consumer preferences and rising raw materials and packaging costs. To stay ahead of the pack, food and beverage...
The news cycle these days tends to move quite quickly which has created new challenges for companies trying to keep up with the latest trends. Additionally, the journalism industry has also shifted, which means companies need to...
There are always challenges that stand in the way of getting testimonials that help in getting publicity for an organization. Testimonials are extremely effective PR tools. The reason they work is that while a business can always claim how...

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