Fascinating case unfolding in Sydney, Australia surrounding a journalist who collaborated with others to expose allegations of sexual harassment against the Speaker- and that the media advisor “used the processes of the court as an instrument in a calculated and orchestrated political and public relations campaign”. There are often two courts involved when it comes to crisis PR: the court of law and the court of public opinion – and in Australia its playing out in a major way all over the media.  Fascinating to read about it:

If all business is local, its even more so in Washington, DC – and even more so for Public Relations Agencies.  As Politico says, “For years, international public relations and advertising firms have bought up Washington lobby shops looking to pad their bottom line. And many lobbyists were happy to take the big bucks. A string of major defections from big-name firms has some rethinking the system, as top lobbyists rebel against the corporate mold and salary caps hamstring firms from attracting or keeping talent.”

Independent PR Agencies all over continue to see strong growth – and I am sure that trend will continue.  Large holding companies work for the profits and best interests of large holding companies – and not for the clients.  Firms like 5WPR will continue to grow worldwide – and its good to see Politico and other media outlets recognize it.

As Q2 is about to come to an end, we are up 20% over last year, and projecting 2012 to be the 1st $15 Million (which would move us from the 24th largest PR Firm to the 18th largest).

As always thanks are due to the great 5wpr family of employees & clients.

 

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Ronn Torossian is the Founder & Chairman of 5W Public Relations, one of the largest independently owned PR firms in the United States. Since founding 5WPR in 2003, he has led the company's growth and vision, with the agency earning accolades including being named a Top 50 Global PR Agency by PRovoke Media, a top three NYC PR agency by O'Dwyers, one of Inc. Magazine's Best Workplaces and being awarded multiple American Business Awards, including a Stevie Award for PR Agency of the Year. With over 25 years of experience crafting and executing powerful narratives, Torossian is one of America's most prolific and well-respected public relations executives. Throughout his career he has advised leading and high-growth businesses, organizations, leaders and boards across corporate, technology and consumer industries. Torossian is known as one of the country's foremost experts on crisis communications. He has lectured on crisis PR at Harvard Business School, appears regularly in the media and has authored two editions of his book, "For Immediate Release: Shape Minds, Build Brands, and Deliver Results With Game-Changing Public Relations," which is an industry best-seller. Torossian's strategic, resourceful approach has been recognized with numerous awards including being named the Stevie American Business Awards Entrepreneur of the Year, the American Business Awards PR Executive of the Year, twice over, an Ernst & Young Entrepreneur of the Year semi-finalist, a Top Crisis Communications Professional by Business Insider, Metropolitan Magazine's Most Influential New Yorker, and a recipient of Crain's New York Most Notable in Marketing & PR. Outside of 5W, Torossian serves as a business advisor to and investor in multiple early stage businesses across the media, B2B and B2C landscape. Torossian is the proud father of two daughters. He is an active member of the Young Presidents Organization (YPO) and a board member of multiple not for profit organizations.