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Person thoughtfully preparing for an interview, reviewing notes and concepts

Be Better Prepared for Your Next Interview

Often, when people think about public relations, they think about major national media attention or scandals that throw once-trusted brands into chaos. But there are moments, even on the biggest of stages, that PR can g

A red Papa John's pizza box with its founder's image digitally removed, reflecting brand crisis

Papa John’s Treading Water in Crisis

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Lindsay Lohan on a red carpet, discussing her controversial #MeToo comments

Lohan Walking Back her ‘MeToo’ Critique

<img class="aligncenter size-large wp-image-4022" src="content/2018/08/lindsay-lohan-1024x768.jpg" alt="lindsay-lohan" width="780" height="585" /> <span style=&

Team collaborating, discussing marketing strategy, achieving PR goals together

4 Vital Steps to PR Success

Successful public relations campaigns are not accidents. For consistently successful PR, you need to include these four vital components of public relations messaging success. Know Your Core Message Some call this a “ke

Aretha Franklin singing soulfully, empowering brands to make their mark

What Aretha Franklin Can Teach Brands About Making a Mark

Aretha Franklin, commonly called “the Queen of Soul,” died on August 16, the anniversary of the death of the King of Rock, Elvis Presley. This left music fans mourning two timeless entertainment icons. And it left many

A couple's silhouetted hands unclasp, representing celebrity breakups and public obsession

Why Do We Care So Much About the #SummerOfBreakups?

Back in 2015, a new hashtag jumped onto the Twitter scene, pushing people to question everything they thought they knew about love and romance. The #SummerOfBreakups hashtag was the beacon for every celebrity breakup th