It has been a personally rewarding experience to watch the brightest and most ambitious young leaders and future PR pros from across the country interview for internships at 5WPR. So many of these kids are hungry and ready to succeed – it’s a similar energy that we foster here at 5W.

I am very proud that we have developed one of the most competitive and highly sought after internship programs in the PR industry. Many prospective interns came to our office telling us that their professors or friends in the field advised them to apply here. The success of our internship program is predicated on the same philosophy that led to the unprecedented growth and success of 5WPR. That is, we always encourage our interns to work harder, to be aggressive, and to take on and appreciate greater responsibility.

Unlike many other companies, an internship at 5WPR is not about getting your boss a cup of coffee. Rather, we’ve fostered an environment where our interns will learn, practice, and execute the fundamental skills required in the public relations industry.

While I cannot stress enough the importance of a formal education, in many ways, we’ve geared our internship program at my company to create a “secondary education” for our interns so that they can learn firsthand about all facets of the public relations industry. We believe that interns are part of the workplace and that all great companies must understand how to tactfully combine their corporate objectives with the goals and interests of the interns themselves.

5WPR has developed a reputation throughout the PR industry for representing hungry, passionate, and relentlessly driven clients. The best way to cater to this type A personality is to imbue our company with an intense energy that starts with our interns and moves upward to the corner offices.

I look forward to meeting each of the 14 interns who are currently working at our NY office this summer. Furthermore, I’d like to dispel the rumor that we never hire our interns for PR Jobs – over the past few months, we’ve hired eight as junior associates.

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Ronn Torossian is the Founder, President and CEO of New York-based 5W Public Relations. He has overseen the company's rapid growth and expansion to the Inc. 500 list, as well as provided counsel to hundreds of companies, including members of the Fortune 500, Inc. 500 and Forbes 400. His work spans global interests, corporate entities, high-profile individuals, regional business entities, government agencies and academic institutions - both on routine public relations matters and extremely sensitive issues. One of the foremost public relations experts in the U.S., Torossian is known for his aggressive, results-focused orientation, as well as his close working relationships with members of the media, influencers, decision makers, politicians and celebrities. At 5W Public Relations, Torossian's client experience has included programs for Coca-Cola, Microsoft, Anheuser-Busch, Barnes & Noble, Cantor Fitzgerald, IHOP, McDonald's, Evian, EDS, VeriSign, XM Radio, Seagram's, The Loews Regency, Bad Boy Worldwide Entertainment, Marriott Hotels, Vail Resorts, Pamela Anderson, Snoop Dogg, the Government of Israel, and others. Referred to by The New York Post as a "publicity guru," by Fox News as a "high-powered PR CEO," by Tyra Banks as a "crisis management guru," and by CNN as "a leading PR expert," Torossian is regularly featured in and quoted by the media, including by CNN, Fox News Channel, MSNBC, NBC, The New York Times, and others. CBS National News said "Ronn Torossian knows spin," and a New York Times feature story on Torossian referred to him as "The consummate hard-driving, scrappy NY publicist." Earlier in his career, Torossian was a Vice President/Group Director for one of The InterPublic Group's (IPG) largest PR agencies, where he was responsible for significant client growth and successful client programs, including work for Clinique, Fox News Channel, DHL, Hard Rock Café and others. A resident of Manhattan’s Upper West Side, Torossian was named to the Advertising Age "40 Under 40" list, PR Week's "40 Under 40" List, is a regular lecturer at universities and conferences, a member of Young Presidents Organization (YPO) and a board member of numerous non-profit organizations.

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