AI Visibility Research
41 Articles
5WPR Publishes the Gaming Trust Index: A New Annual Benchmark for the U.S. Gambling Industry
The new Gaming Trust Index analyzes $3.9B in gambling marketing spend, highlighting major gaps in PR and brand credibility.
The Gambling Industry Is Spending Its Marketing Budget Backwards
A new 5WPR study shows gaming brands prioritize reach over credibility, underinvesting in PR, earned media, and trust.
The First Fortune 500 PR Spend Study Is Here. The Findings Are Significant.
New data shows Fortune 500 companies underinvest in PR by up to $20B, exposing major reputational risk across sectors.
