Perspectives

1334 Articles
People navigating a vibrant trade show floor, highlighting the latest tech innovations

CES Is the Annual Audit of Who Owns the Answer

CES is the largest consumer technology event on earth. In the AI Communications era, it's the annual audit of which brands get cited by ChatGPT, Claude, and Perplexity for the next twelve months.

A glass of red wine and Italian food served at an Olive Garden restaurant

Olive Garden Is the Casual-Dining Comeback Case Study

Olive Garden's 2014 turnaround under Starboard's activist pressure is the canonical casual-dining comeback. Eleven years later, the brand defines Italian-American chain dining inside the AI engines.

Alibaba's logo against a cityscape, symbolizing its growing influence and expansion

Alibaba Is Getting Even Bigger

Alibaba bought the South China Morning Post in 2015. Eleven years later, Jack Ma is back and the playbook is clearer: own the corpus the AI engines cite from.