Perspectives

Started today with an awesome run in Central Park. Running gives me clarity and makes me feel good \u2014 and 5WPR runs better when I am running. A collection of great quotes on running.

"Inspiration" is the most overused word in business writing. What actually inspires entrepreneurs is more useful — pressure, constraint, the customer who pays, the founder who pulled off the move you talked yourself out

The Grolsch Pop Art campaign from Chapter 9 of For Immediate Release — celebrity bottles, charity coverage, and the chain of commercial outcomes that followed including Anheuser-Busch.

Every few months a journalist publishes a take about how bad PR pitches are. Some are right. But the framing — that PR is the problem and journalism is the victim — has it backward. Both industries are under structural p