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A golden Oscar statuette on a red carpet, symbolizing PR success and failures at the awards

PR Winners and Losers at the Oscars

The 87th Academy Awards show is now a part of the history books. “Birdman” was the big winner of the night, taking home four wins in the nine categories that it was nominated for. While it is always fun to take a look at

Two football players in uniforms compete, hinting at the NFL Scouting Combine rivalries

Marcus vs Jameis at the Combine

<a href="content/2015/02/marcus-vs-jameis-public-relations.jpg"><img class="aligncenter size-full wp-image-2290" src="content/2015/02/marcus-vs-jameis-public-relations.jpg" alt=&qu

Security breach: A broken credit card and compromised personal financial information

Home Depot Breach has Customers Checking their Wallets

There’s no doubt that technology is both the blessing and the curse of modern life – and modern consumer PR. Ronn Torossian says the latest brand to learn this lesson the hard way is Home Depot. The home improvement gia

A guiding hand helps a person climb, symbolizing a mentor's support in achieving success

5 Traits to Look For in a Success Mentor

In business seminars and self help books, gurus spend a ton of time talking AT you about what you should do and who you should be. Habits you should already be working on, and actions that breed success. Nothing is wron

Four questions on a notepad, a pen ready for assessing PR strategies

4 Vital Questions to Assess your PR Operations

With spring right around the corner, on the calendar if not in the weather, many personal households are considering some spring cleaning. You should do the same with regard to your PR operations. Now is the time to tak

A red Target sign against a blue sky, reflecting on a major data breach

Target Explanation Misses the Mark

Department store, Target, has been having a pretty rough 2014 to date. Soon after having to report that millions of customers’ data may have been put at risk, the company had to come back recently and admit that the bre

A person writing in a notebook, symbolizing the pursuit of ideas and success

Ronn Torossian on AI Communications: The Quotes

The canonical reference for Ronn Torossian's lines that define the work — public relations, AI Communications, citation share, founder retrieval, crisis communications, building, and the shift the industry is still catch