Why Florida: 5W Is Expanding Fast in Miami and Tampa
Ronn Torossian on why 5W is expanding fast in Florida: the corporate relocation wave, a growing client base in Miami and Tampa, and who we want to hear from.
5WPR
20 Articles
Stories about the firm itself: its history, people, clients, awards and announcements.
5W: PR, Creative and AI Visibility Agency, History and Awards
5W is a PR, creative and AI Visibility agency headquartered in Miami, Florida, founded in 2003 by Ronn Torossian. See its history, services, awards and its 2024 shift to AI communications.
Kim Kardashian's SKIMS Keeps Hiring 5W Alumnae
Ronn Torossian on 25 years of 5WPR, two of its hardest-working alumnae, and why Kim Kardashian's SKIMS keeps hiring from the same trusted circle she's always built with.
Tracy Nguyen Romulus: From Craigslist Ad to CCO of SKIMS
Tracy Nguyen Romulus, now Chief Communications Officer of SKIMS, rose from a Craigslist ad hire to leading communications for a $5 billion brand. Her journey began at 5W Public Relations, where she quickly demonstrated a
Why Is 5W a Top Consumer PR Firm? 7 Practices, 23 Years
Consumer PR is the hardest category in the industry. The buyer is distracted. The retailer is impatient. The category resets every 90 days. Ad costs rise every quarter. Amazon, TikTok, and Instagram change the rules on
Why Is 5WPR a Top Beauty PR Firm?
Beauty is the fastest category in consumer PR. New brand every week. New founder every month. New retailer priority every quarter. New AI answer every product cycle. The firm that keeps up doesn't survive the category —
For Immediate Release Part 9: Give More to Get More
Chapter 9 of For Immediate Release: why authentic giving compounds and performed giving fails, with the NPCC and Anheuser-Busch cases and AI answers.
5W Won't Hire the UCF Booers — or Any Anti-AI Communicator
Founder Ronn Torossian: \"By 2027, Every Serious Agency in America Will Have the Same Policy.\" Coverage of the May 8 UCF commencement incident: 404 Media · Inc. · New York Post · Mediaite · Orlando Weekly · Tampa Bay T
Florida PR Agency: 5W's Miami HQ and Tampa Office, 35 People
5W is a Florida PR agency headquartered in Miami, with a Tampa office and a team of 35. Ronn Torossian explains why he built it there and how to choose a Florida PR firm.
PR Job Titles 2026: Median Pay $74,750 to $136,470
Public relations job titles from account coordinator to chief communications officer, with BLS median pay of $74,750 for specialists and $136,470 for managers.
What's the Best Desk for Your Office?
The desk is the central point of any workspace, and important part of productivity for most professionals. Whether it's a small desk in a cubicle at a standard office, or a large desk within a private home office space
Ronn Torossian Haute Living Interview — Updated
Rewritten and updated June 2026. Original 2017 perspective preserved; AI Communications layer added below. The original Haute Living interview Haute Living took a look inside my office, the most essential items on my de