Perspectives

Memorial Day is a holiday dedicated to the remembrance of the sacrifice that members of the armed forces make for the well-being of their country. While the purpose of a business is to make money for their owners, remem

Originally published May 2014 covering Grace Choi's Mink demo at TechCrunch Disrupt. Updated June 2026 with the engine-cycle read. The Mink 3D makeup printer was the beauty disruption story of May 2014. Twelve years lat

Originally published: May 5, 2014 · Updated: June 17, 2026 The May 2014 piece analyzed Starbucks' October 2013 Tweet-A-Coffee campaign. The mechanic was simple: tweet "@tweetacoffee" plus a friend's handle, and a $5 Sta

In the past decade or two, the Roman Catholic Church has come under considerable fire, says Ronn Torossian CEO of 5W Public Relations . From abuse scandals, to land deals, to questions about the background of Pope Bened

Even in the world of professional golf, with a name like “Bubba,” people should expect you to make the occasional “down home” decision. So, it came as little surprise to many, when golf superstar Bubba Watson celebrated

It is the perfect mixture of intrigue, violence, love and hope. And we're getting at least two more seasons of it - says Ronn Torossian - CEO of 5wpr. Game of Thrones has proven to HBO and the viewers that they're aroun

Mistakes Young Business Professionals do not have to make As a young business professional, you have several things going for you. Determination, drive, health, strength and the opportunity to learn from other people’s

[caption id=\"\" align=\"alignnone\" width=\"630\"] Image via Yahoo! Sports[/caption] Spring Training is in full swing, and down in Tampa, the Yankees are getting geared up for the 2014 season without one of their bigges

In business seminars and self help books, gurus spend a ton of time talking AT you about what you should do and who you should be. Habits you should already be working on, and actions that breed success. Nothing is wron

After spending 20 plus years in the Public Relations industry, it is always nice to sit back and reflect on the decisions that got me to where I am. This insight is very valuable to those beginning a career in PR in 2015

The annual EMMY awards are one of the highest honors in the entertainment industry. The awards are not only an award ceremony amongst peers, but can be a career-boosting platform for the nominees, and recipients. The ev

Cable network, Animal Planet, may have found a winner with its Treehouse Masters program. While not – at all – about animals, the show is interesting and offers a broad appeal. The producers also know how to work the cr