Perspectives

1420 Articles
A close-up of Campbell's iconic red and white soup can

Campbell Hopes Holidays Can Save Slumping Sales

When you think about brands that need a strong fourth quarter to save them from running in the red, you might not think of soup … but Campbell surely is. The soup company has been flailing as sales numbers are falling ac

Distressed journalist's face reflects the weight of serious, damaging allegations

Times Reporter Suspended Over Allegations

The sexual harassment outing revolution continues to roll, and more and more prolific heads continue to fall. While last week’s headlines were dominated by the ousting of Charlie Rose from CBS, other headlines featured

A stormtrooper aiming a blaster in a chaotic Star Wars Battlefront scene

Star Wars Battlefront Enrages Gamers

It was supposed to be the re-emergence of one of the most popular video game franchises in recent memory. The Star Wars Battlefront series delighted and engaged a generation of gamers. The latest installment, though, se

Powerful new luxury SUVs driving on a scenic open road

Luxury SUVs Have Come Roaring Back

Not that long ago, many were predicting the imminent demise of the SUV. In the dawn of the hybrid subcompact, there just wouldn’t be room on the road for the largest SUVs much longer. Well, we all know how that predicti

Under Armour logo prominently displayed on athletic apparel, symbolizing market challenges

Under Armour Still Struggling to Hold Its Own

After a “come from nowhere” popularity surge, athletic wear brand Under Armour is struggling to maintain market share. Quarterly sales fell again, and they fell even worse than expected. Never a good look. This news caus

Legoland New York amusement park: colorful rides and attractions await visitors

Legoland Hoping to Build Business in the Empire State

When families think of theme park vacations, brands that tend to come to mind include Disney, Seaworld, Universal, and Six Flags. The folks at Legoland hope to <a href=" https://ronntorossian.com/vw-crisis-pr\&q

Dow Jones Industrial Average ticker board displays stock market trends

Is GE Getting Booted Out of the DOW?

General Electric is not having a good year. The company has been down of late, with stocks falling and earnings reports landing even lower than many people expected. By the numbers GE has dropped more than 30 percent, ma

A Holden Commodore final edition on Australia's last car production line

Australia Stops Making Cars

The automotive manufacturing industry Down Under is done. At least for now, Australia is finished with making cars at home. General Motors finished the last vehicle about a week ago at its Holden facility, ending what ha

Drone delivering packages to Australian homes, a new era for brand promotion

Drone Delivery Promoting Brands in Australia

Google has been teasing more drone delivery in the United States for some time now, but the company just announced something a little bit different for customers Down Under in Australia. Apparently, Google’s Project Win